No Relief for RCB Over Travis Head’s ‘Hyderabaddie’ Ad Controversy

RCB’s complaint against Uber’s ‘Hyderabaddie’ ad featuring Travis Head got no relief.
In the ad, SRH player Head delivers dialogues in a typical Hyderabadi accent.
RCB alleged the ad mocked their franchise indirectly.
IPL committee investigated but found nothing objectionable.
The term ‘Hyderabaddie’ was described as a cultural expression.
Uber clarified that the ad was meant to be humorous.
The ad went viral and became one of IPL 2025’s top videos.
Some RCB fans showed displeasure, while others found it funny.
Uber maintained it followed IPL’s branding guidelines.
The ad includes local elements like half-sarees and biryani.
This case may set future standards for IPL ad content.
As of now, Uber has not modified or withdrawn the ad.